IBC
IBC is the interoperability protocol that enables secure, trustless communication between blockchain networks. We partnered with the IBC team to refine their visual identity and digital presence, ensuring the brand reflects the clarity, reliability, and impact of the technology it represents.
What we did for IBC
IBC plays a foundational role in Web3, enabling seamless value and data transfer across independent blockchains. To reflect this importance, we refined the brand with a modern, cohesive visual identity that communicates trust, structure, and technical maturity while remaining approachable to a broad ecosystem.
The project began with a complete website redesign, focused on clarity, usability, and storytelling. We introduced a new iconography system and custom motion graphics designed for both static and animated use, helping explain complex blockchain concepts in a more intuitive and accessible way.
Beyond the website, we developed a suite of social and campaign assets, including motion graphics, social cards, and a milestone video celebrating IBC’s third anniversary. Each touchpoint reinforces the brand consistently across digital channels while supporting ongoing ecosystem communication.
