Perfect by nature
The name, Milam, comes from Buddhism and is also referred to as Dream Yoga, which we thought fits perfectly with the brand’s message and its product range.
Once the name was approved we created the logo and the visual identity that is also present in the sewing patterns of the mattress cover.
The webshop design was created to convey the feeling of an organic, natural product. We used an abundance of photos combined with 3D product models.
Development wise, the webshop has a custom built e-commerce module to cater for the different purchasing and order management use cases.