AKG Media
AKG Media is an influencer marketing agency working exclusively with AI, SaaS and tech companies, connecting them with the creators their audiences already trust. Our role was to give the agency a brand and website that feel familiar to the companies it works with.
What we did for AKG Media
We built AKG’s identity around the point where creators and AI meet. At the core is a logo made only from type: clean, geometric and minimal, designed to look at home next to the tech brands the agency partners with. A set of custom glyphs and icons, inspired by the emojis creators use every day, brings the influencer side into the system.
The design system extends across logo, typography, colour and iconography, documented in brand guidelines and applied to the full website. We balanced a restrained, tech centred look with the energy of creator culture, so the brand speaks to both sides of AKG’s work.
The website presents services, results and client work in a clear structure, with a CMS that lets the team publish new case studies themselves. The result is an identity that feels precise and professional while staying true to the agency’s roots in influencer marketing.
Our brand needed to sit where creators and AI meet. Designatives took the time to understand that, and built an identity and website that fit our sector. It was a detailed process with a lot of back and forth, and the result reflects where we stand in the industry today.
