AGNESTOTH
AGNESTOTH is a Budapest house of luxurious embroidery built on a single idea, that a handbag can be a work of art. Each piece is fully embroidered by hand and made in one edition, never repeated. Drawn from a family craft that reaches back to 1780 and led by artist Agnes Toth, the brand turns heritage needlework into singular, wearable treasures.
What we did for AGNESTOTH
We positioned AGNESTOTH as a high-end, fine art fashion house and built a digital flagship worthy of pieces that exist only once. The experience opens inside the embroidery itself, then draws the visitor through the collection, the craft, and the story of Agnes Toth, giving each singular handbag the presence of a gallery work rather than a product.
We led the art direction and produced the model and product photography across two of Budapest's most storied interiors, the Párisi Udvar and the Four Seasons. The site design carries that editorial mood through restrained motion, generous space, and enquiry led browsing that treats price as part of a private conversation rather than a shelf label.
We shaped the messaging, structured the three collections of Poppy, Thermal and Woven, and wrote the copy that carries the brand's quiet confidence. From the opening manifesto to the bespoke atelier, every section was designed and built to reinforce one idea, that an AGNESTOTH piece is a singular treasure, made by hand and meant to be passed on.
